Is e-mail advertising and marketing a priority for your service in 2020? I switched from MailChimp to MailerLite. Affordable ConvertKit alternative. Which is easier to use? believes “less is more” in email template design, Read my full breakdown of MailerLite’s pricing plans, Read my full breakdown of ConvertKit’s pricing plans. So if you are looking for an affordable email marketing tool that still gets the job done at the end of the day then Mailerlite is definitely your best bet.Â, Let’s say you have 25,000 contacts, you will be charged $120 per month at Mailerlite. I have made my own templates (or hired an outside designer) to create a template. The table below shows how MailerLite’s prices compare to ConvertKit. ConvertKit’s reporting tool displays basic metrics like clicks, open rates, and the number of subscribers for a particular broadcast or sequence. Email marketing is still one of the most profitable ways to market your business or website online. I would go as far as saying it was made with the beginner in mind.Â, Setting up segmentation and getting that up and running is also fairly straightforward which in itself takes the usability to a whole new level.Â. ConvertKit is great for content creators and is made for bloggers and entrepreneurs, especially. Both MailerLite and ConvertKit integrate nicely with third-party shopping cart software. Every week we publish the latest tips, tricks, and reviews on tools that will help you take your online business to the next level!Â, Did you know that a study by Litmus indicated that consumers believe email is more likely to be around in 10 years than Facebook, Twitter, and cable television?Â, That statistic alone should be enough to convince you that email marketing is here to stay in the long-run and fully taking advantage of it will guarantee the longevity of your business!Â, A couple of weeks ago, when I was doing my research on the best email marketing tools of 2020 I came across these two email marketing platforms, ConvertKit and Mailerlite. When selecting an email marketing service, it’s important to check out the email templates and design options it offers. MailerLite gives you 500 contacts (and limited features) to send out emails while your application is under review. It also edges on email design templates. For example, if you have 20,000 subscribers you will be charged $179 per month.Â, Mailerlite’s pricing is super straightforward and is in fact one of the, on the market. However, this does not impact our reviews and comparisons. Integrations are great to pair several tools together. These include:Â. It’s great for entrepreneurs and low-scale businesses looking to buy an email marketing suite without breaking their banks. Moreover, if you want any additional help you can always submit a ticket and the team at Mailerlite will get back to you asap.Â, Anyone that knows me knows that I love live chat options and unfortunately if you want to take advantage of the live chat then you need to have the premium plan. MailChimp. Now Mailerlite is a bit older than ConvertKit, the former was founded in 2010 and quickly grew to become an industry with a team of 96 … MailChimp vs MailerLite: A Rundown. For example, a group of users expressed interest in computers, while others only like mobile phones. Mailerlite vs ConvertKit features comparison. So if you have a blog, you own a Youtube channel, you write poetry, or even if you’re a chef then ConvertKit would be perfect for you.Â, ConvertKit was built in order to give creatives a platform where they can easily monetize their craft and create a reliable long-term business.Â, Moreover, every tool and feature offered by ConvertKit was designed with the creator in mind in order to produce an even better quality of performance and an increased return-on-investment. Â, Founded recently in 2013 by David Wheeler and Nathan Berry, ConvertKit quickly grew to become an industry leader with over 19,000 customers worldwide, backed by a strong team of 58 team members across 48 different cities.Â, Fun Fact: ConvertKit has no investors and they refuse to go public! I say this because the email marketing software only allows text-based emails so you don’t get a wide range of templates or drag and drop editors like other email marketing tools would provide.Â, In other words, you can only make changes to the text that’s in your emails, for example, making it bold, italic, or changing the text color.Â, The only downside is the fact that ConvertKit also only offers 3 options for email designs, these are text-only, classic, and modern.Â, This makes the overall design of your emails not only simple but also incredibly effective as it gets straight down to the point!Â, However, if you’re a super creative type who loves to see incredibly designed visual templates then ConvertKit may not meet your expectations.Â, Well, that actually depends on your goals and your personality.Â, If you want a straightforward and efficient text-based email then I would suggest that you take full advantage of ConvertKit with no hesitation.Â, However, if you want an email marketing tool that has some incredible design features then I would definitely recommend MailerLite. It also allows you to add multiple sequences and use events to determine which sequence it should go into. Moreover, to date, they send a whopping ONE BILLION, In Mailerlite’s first year they generated revenue of $1652 EUR. by . You’ll come across tons of options, and it’s hard to pick one. Sequences are a list of emails that are sent out in order. While ConvertKit is a bit more expensive, it comes handy with additional features and awesome support. If you migrate your list on your own (very easy to do) from another provider, you will be asked by ConvertKit to verify ownership of this list. It’s pretty straightforward with clear labels like broadcasts, automation, subscribers, and others. Which one is best for you and your business? Mailerlite vs convertkit 2020 Mailerlite is not only affordable but is also straightforward; therefore, beginner-friendly. MailerLite has a nice drag-and-drop editor to build a newsletter template that nicely goes with your desired design aethestic. The one thing which you’ll definitely love across these themes is how easy it is to make use of these flexible themes. While neither service is perfect, they are some of the best ESPs available for good reason. Unlike MailerLite, ConvertKit has fewer options and an even less cluttered navigation bar. It’s definitely a must-have feature for me, and it definitely helps to have all that information on one single dashboard. On the other hand, if you have 10,500 subscribers you will be charged $50 per month. Ready. Moreover, to date, they send a whopping ONE BILLION (YES, I said BILLION) emails every single month! "MailerLite is incredibly easy to use and it won't take long to get used to it. It’s quite alright to stumble upon a few steps every now and then. They have three email designs ready to use with different fonts in each option, images, and text formatting. The whole subscriber management system is completely streamlined, from filtering all your subscribers to editing different subscriber profiles. ConvertKit also offers easy migration from other email marketing tools, they even give you the option of having someone from their team handle the entire migration process for you! MailerLite is the cheaper option of the two. Let’s face it – you’re in search of the ‘complete’ package. A dedicated MailerLite manager will help you import subscribers, create email templates and GDPR-compliant web forms and analyze your metrics. As I said before, it’s justified as the platform would like to keep its platform far away from spammers. This gives you all the data that you need in order to make your next email campaign even more effective than the last one.Â, It’s no secret that email automation is ConvertKit’s pride and joy and I can see why. You will likely be asked to supply a screenshot of a report from your previous provider. Below, we’ve covered everything else you need to know about ConvertKit and MailerLite. The only major drawback is the missing premium features such as spam testing, which can become frustrating to creators. "Mailerlite has a comprehensive free plan which is great if you're an SME. Be it subscribing your user to a particular list or the ability to automate the workflow on user clicks – you can do it all. Some of these templates include the Evergreen Newsletter, the Evergreen Product Pitch, and the Product Launch.Â, Both ConvertKit and Mailerlite provide amazing visual automation workflows. Mailerlite offers excellent reporting capabilities. Convertkit Vs. You are given the ability to track your entire email campaign activity and subscriber engagement so you can make proper data-driven decisions.Â, You are also equipped with Click Maps which tracks exactly how your audience is interacting with your newsletters. Moreover, Mailerlite also offers an option for strictly text-based emails as well so you can essentially kill two birds with one stone!Â, Who likes to use a platform that isn’t easy to use and navigate. Their automation sequences are simpler, despite being a little more advanced. GetResponse vs ConvertKit (2020): Which Email Marketing Tool Fits Your Business? (2020), GetResponse vs Mailchimp – My Honest Comparison (2020). To do this all you have to do is tag subscribers to segments and based on the actions that they took you can send out personalized emails.Â, For example, you can send out a special discount code to a customer who you knew purchased from your website 5 times in the last week!Â, Building workflow automation can also be done in minutes thanks to the step by step guides and the intuitive layout.Â, Needless to say, you can track the entire progress of your workflow directly from inside Mailerlite’s dashboard. For example, if you have 20,000 subscribers you will be charged $179 per month.Â, The Complete plan comes with everything listed in the Free plan as well as:Â, They also have a 14-day free trial so you can try these features completely risk-free!Â, Mailerlite’s pricing is super straightforward and is in fact one of the cheapest email marketing tools on the market. The results are: ConvertKit (8.9) vs. MailerLite (8.9) for total quality and usefulness; ConvertKit (100%) vs. MailerLite (89%) for user satisfaction rating. Based on my in-depth look at ConvertKit I can say without a shadow of a doubt that they believe in simplicity while still getting the job done in the best way possible!Â, In my opinion, I would have to say ConvertKit is easier to use given the fact that the entire process is straight-forward and every feature is incredibly user-friendly.Â, On the other hand, Mailerlite has a phenomenal drag and drop editor that makes building emails just as easy, however setting them up from scratch would cause you to face a slight learning curve.Â, List management refers to the process by which your contacts are organized.Â, Let’s take a look at the list management at both ConvertKit and Mailerlite.Â. But you can separate one from another using the concept of ‘tags’ (which are basically groups and segments from MailerLite). I have actually discovered that really tough to do with ActiveCampaign. After taking an in-depth look at both of the customer support teams at each of these email marketing tools I can confidently say that we have a tie. An email can drop by your customer’s spam, inbox, promotion inbox, or bounce right out. Between ConvertKit and MailerLite, the situation is fairly neck-and-neck to decide a winner. Here are 7 reasons I'm not switching again. The visual editor provided by MailerLite is perhaps the most important feature for non-designers to make visually appealing emails, and it’s just as easy to utilize. Whenever you upload your subscribers they all go in the same batch of contacts, but you can still organize them by assigning the different subscribers to a form, sequence, or tag as a way in the best way that you see fit.Â, You can also create different segments of contacts that have the same characteristics.Â. With a 30-day free trial, ConvertKit’s setup simply requires an email address and you can put a credit card on file later. Winner: Overall, both tools have fairly shallow learning curves, however, MailerLite has a better designed interface, which makes it a great tool for all levels.The first round goes to MailerLite! Yes, that’s right! If you’re starting out, huge expenses can turn out to be a loss for you. On the other hand, if you have the same, If you want a straightforward and efficient text-based email then I would suggest that you take full advantage of, However, if you want an email marketing tool that has some incredible design features then I would definitely recommend, . Not to mention, the pricing of the email marketing tool should match your requirements as well. Founded recently in 2013 by David Wheeler and Nathan Berry, quickly grew to become an industry leader with over 19,000 customers worldwide, backed by a strong team of 58 team members across 48 different cities.Â, ConvertKit has no investors and they refuse to go public! In this training, ConvertKit shows you how to set up domain authenication: Whether it’s a CRM you’d like to integrate your email marketing tool with or an e-commerce plugin – it’s not a dream anymore. Of course, being cheaper than a lot of other tools means that there are some drawbacks: The automations are a little … Reporting is your one-stop solution to find all statistics related to your email campaigns. MailerLite’s intuitive email list management interface makes it incredibly easy to add and organize your subscribers all from one central location. If you talk of pricing, MailerLite is definitely the winner. Moreover, Mailerlite also offers an option for strictly text-based emails as well so you can essentially kill two birds with one stone!Â, ConvertKit also offers easy migration from other email marketing tools, they even give you the option of having someone from their team handle the entire migration process for you! Upon sign-up, you can request free migration from another platform (such as Mailchimp). Its software is incredibly progressive and works perfectly on all devices, it is highly optimized and responsive." MailerLite offers you the chance to ramp up your email’s visuals by using its themed templates. Using groups, you can send out relevant emails to users. Convertkit VS. ActiveCampaign Vs. Mailerlite. Are you looking for the most effective email advertising and marketing software? MailerLite vs Mailchimp Now before I show you exactly which one of these email marketing tools is better let’s take a short look at their history and what makes them what they are today. MailerLite is also an excellent option if you wish to automate your email workflows. This is where you can get up close and personal, you can segment of everything from the subscriber’s previous engagement to their location! Yes, that’s right! ConvertKit has two main features to automate your emails – sequences and visual automation. 1-0. This service also offers a 24/7 customer care team. The features of MailerLite are limited, even on the advanced plans, so if you need additional tools like SMS messaging and CRM, you will need to integrate with third-party tools. I have actually played around and tested a good amount of autoresponders over the last couple of years and they all have had excellent and bad qualities based upon the business you are operating. They do this with the goal of creating a better overall experience for their creators.Â, Today over 800,000 different businesses, startups, and freelancers worldwide trust Mailerlite with the execution of their email marketing campaigns. MailerLite has very similar features to all of these platforms for a fraction of the cost, making it a fantastic option for any business with a low budget. If this knowledge base isn’t sufficient enough there are also workshops that you can take full advantage of where you can learn the basics of building your email campaigns through ConvertKit.Â. The Downsides to Using MailerLite . Like every other email marketing tool out there Mailerlite and ConvertKit have their fair share of advantages and disadvantages.Â, Let’s take a look at the pros and cons of Mailerlite and ConvertKit.Â, Here we have the pros and cons of Mailerlite.Â, Here we have the pros and cons of ConvertKit.Â, Related: The Best Email Marketing Tool for Ecommerce, Well, this all comes down to what kind of business you operate.Â, If you are a creator at heart then it’s no secret that ConvertKit should no doubt be your first option. MailerLite Vs ConvertKit. On the other hand, if you have the same 25,000 contacts you will be charged $199 per month at ConvertKit.Â, The overall design of your email determines whether or not one of your newsletter users takes action and follows through with the call-to-action.Â, Let’s take a look at the overall email design of Mailerlite and ConvertKit.Â, Mailerlite has a user-friendly drag and drop editor that makes it incredibly easy to create newsletters in record-time! Source: MailerLite. This service is built into the ConvertKit platform and allows you to take digital sales without needing any third-party ecommerce software. Started in 2010, MailerLite emphasizes relationship-building and newsletter-growing. MailerLite’s automation is quite simple, and you can quickly wrap your head around it as most of it is drag and drop to manage your workflow. Agent-based help can help you save ample time and send out important campaigns rather than wasting it on little mistakes. It took them 3 years to hit their first million!Â, Here’s what Rob Ford, Founder, and Principal of the FWA have to say about Mailerlite:Â, “What really impresses me with MailerLite is how they seem to be one step ahead of the competition. Mailerlite Vs Convertkit – Is Get Response The Ultimate Convertkit Alternative In 2020? Mailerlite is an email marketing tool designed to help anyone who wants to build amazing email marketing campaigns. Some of these templates are beautiful, while others can be a bit dull. What is MailerLite? For some time, I was modifying e-mails in ActiveCampaign’s hybrid editor, which is quite cumbersome. Unfortunately, ConvertKit does not give you the option to have a list. MailerLite really shines in the areas of user experience and simplicity, and it has enough features for most small business needs. Workflow automation is available in both MailerLite’s free and paid plans. Deliverability of your email from your platform to your customer’s inbox is what’s most important about the whole ConvertKit vs. MailerLite debate. Mailchimp vs ConvertKit features comparison. Hope this review of Mailchimp vs Mailerlite helps you choose the better and affordable email marketing alternative.. All main features are available to you from the get-go on the main dashboard. The Drag and Drop editor allows you to experiment with what your final email will look like, and you can go anywhere from subtle to full jazz – it’s up to you. Here’s how you can create and manage landing pages using MailerLite: Contacts? WELCOME to The Online Genius, your one-stop-shop for everything related to the online business community! We’re an email marketing company built by creators for creators. What’s important is whether or not your preferred email marketing tool has technical support or not. They do this with the goal of creating a better overall experience for their creators.Â, Mailerlite is an email marketing tool designed to help anyone who wants to build amazing email marketing campaigns. Â, Now Mailerlite is a bit older than ConvertKit, the former was founded in 2010 and quickly grew to become an industry with a team of 96 dedicated employees working in 16 different countries.Â. That wraps up our comparison of MailerLite vs. ConvertKit. Still, looking for the perfect email marketing tool for your business? You’ll find that each has integrations to common ecommerce applications such as: Each platform allows you to easily import information about each purchase so that you can send transactional emails such as thank you, order confirmation, and shipping notifications. After I completed these reviews I noticed quite a number of differences between the platforms.Â, It was at this point that I knew I had to build a Mailerlite vs ConvertKit comparison article. 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